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BOOK YOUR FREE
MARKETING
HEALTH CHECK 

Debrief

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Are You Ready to Turn the Insights From Your Marketing Health Check Into Action?

In this FREE 30 minute Marketing Health Check Debrief, we'll review the results of your Assessment, we'll listen and learn about your business, and we'll identify some quick wins that you can easily implement.

Book your session today!

Schedule an appointment
March 2026
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Week starting Sunday, March 15
Time zone: Coordinated Universal Time (UTC)Online meeting
Tuesday, Mar 17
10:00 AM - 11:00 AM
11:00 AM - 12:00 PM
12:00 PM - 1:00 PM
1:00 PM - 2:00 PM
Book Your Free 30 Minute Debrief! 

IT'S TIME FOR CHANGE...

As a funeral director, you're not just a business; you're a vital part of your community. But with the rise of national direct cremation providers, you're facing new challenges.

 

Your marketing needs to be more than just death notices. It needs to tell your story, build trust, and show why your local, personal service is irreplaceable.

 

Are you tired of:

  • Losing enquiries to online-only competitors?

  • Feeling like you don't have time to create a marketing plan?

  • Struggling to know what to post on social media to build community?

  • Spending money on Google pay-per-click (PPC) ads, and not knowing if they are working?

  • Wondering how to effectively promote your own direct cremation services?

We're here to help. And we find that for many funeral directors, a few simple tweaks to their marketing can have a massive impact!

What our clients say

I would highly recommend Debbie at Avens Marketing. Debbie is incredibly knowledgeable about marketing and the funeral industry. She has helped with my marketing strategy, website refresh, social media campaigns for funeral plans and has recently taken over our PPC and SEO campaigns.

As a funeral director, I often don't have the time to put content together so having Debbie's help has been invaluable. It's very difficult as a family business to compete with the larger companies on marketing campaigns but with Debbie's help this is now possible.

Rebecca Hillier, Hillier Funeral Service

Debbie is great to work with, very knowledgeable and helpful. She has a great understanding of our expectations. She has helped with our social media marketing and general marketing ideas and designs. Highly recommended.

Sam Gaunt, F. P Gaunt Funeral Directors 

Debbie has been advising us focus on enhancing our presence both online and within our local community. Her expertise has been invaluable, helping us to connect more effectively with our audience and strengthen our brand's visibility. 

Keith Barron, Thomas Furber & Co. Funeral Directors 

Debbie and Avens Marketing are the best at what they do. With deep Marketing expertise and the ability to understand their clients requirements, the output and results are exceptional.

Mark Hull

Your Team At Avens Marketing

I'm Debbie Avens, a funeral marketing specialist. And I'm passionate about helping funeral businesses to improve their marketing to attract new clients and protect market share.

 

I've worked as a professional marketer in the funeral sector for over 15 years, which means I understand the challenges independent funeral directors are facing due to: 

  • Millions being spent on TV advertising by the big direct cremation providers promoting funeral plans

  • Changing customer behaviour towards direct cremations

  • More people wanting lower cost funerals 

These are all big changes in the sector that are having an immediate impact on your local market share and average value per funeral. 

I work with funeral directors to implement local marketing plans that work. Plans that are strategic, sensitive and hugely effective.

 

And we can help your business too. When you work with Avens Marketing, you're not just getting a plan - you're getting a partner who understands funeral marketing, who works to understand your local market and your individual business and is passionate about your success

WHO AVENS MARKETING WORKS WITH

We believe in a collaborative partnership, so it's important that we're a good fit for each other. Here’s who we work with:

Forward-thinking Funeral Directors 

Our ideal clients are funeral directors who are open to change and embracing modern marketing methods to grow and defend their business.

Committed to Collaboration

We partner with businesses that can dedicate at least two hours a week to marketing, whether it's the owner or a designated team member. This ensures we can work together effectively on strategy and content.

Ready to Invest in Growth

We work with businesses that have a dedicated marketing budget. We recommend investing 5-10% of revenue to achieve significant, measurable results and secure your local market share.

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